MBA International Business / International Marketing

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Description
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For over a decade, there has been a multitude of growing distribution networks, supply chains and transportation hubs that simplified the purchasing process of products and services worldwide. In turn, business professionals are increasingly servicing the needs of customers around the world, yielding them all of the elements for a successful professional life.

If you want to embark on a career in the business world, then consider studying MBA in International Business (or) International Marketing from Rathinam College of Arts and Science. The programme covers a whole spectrum of subjects that help students get insights into the global economic and business climates. Additionally, the programme allows students to acquire theoretical knowledge during the course and develop in-depth understanding of common problems emerging in an international business environment.

Curriculum designed as per current industry requirements
Program tailored to produce skilled and ready-to-deploy talent
Best-in-class faculty
Tech-enabled program delivery using tablets, PCs and learning management system
Emphasis on application-oriented learning
Reputed university with excellent campus and infrastructure
100% placement support*

Program Details

To prepare students for careers in today’s business world.
To develop skills required to excel in work in international projects and markets.
To ensure students get to understand the Business Analytics techniques and associated advanced techniques through our classroom-practical oriented curriculum.
To provide students with many opportunities to apply theoretical knowledge and solve case/project-based business challenges.
To enable an in-depth understanding of different decision-making roles and business practices.
To train students on contemporary developments and equip them to be competitive in today’s volatile market conditions.
To involve students in research, entrepreneurial activities and innovative projects.
To guide students in acquiring leadership traits and to be socially responsible towards community, society and fellow citizens.

Curriculum*

*Subject to change

Semester 1

Core I – Principles of Management
Core II – Managerial Economics
Core III – Fundamentals of Foreign Trade
Core IV – Marketing Management
Core V – International Human rights and Law
Core VI – Research Methodology
Open elective
Project – I
Project Centric Learning – I

Semester 2

Global Business Environment
International Human Resources Management
International Financial Management for Business
Operations Management
Management Accounting
Operations Research
Open Elective
Project
Project Centric Learning – II

Semester 3

Strategic Management
Management Information Systems
Elective 1: IB1/IM1
Elective 2: IB2/IM2
Elective 3: IB3/IM3
Elective 4: DB1
Project: Summer Internship

Elective 1: India’s Foreign Policy / Global Marketing
Elective 2: EXIM Procedures and Documentation / Foreign Exchange Management / International Consumer Behaviour
Elective 3: International Trade Operations / Business Taxation / Integrated Marketing Communication / Business Negotiation
Elective 4: Enterprise Resource Planning / Digital Marketing

Semester 4

Elective 6: IB5/IM5
Elective 7: IB6/IM6
Elective 8: DB2
Project: Capstone Project

Elective 5: Global Logistics and Supply Chain Management / Strategic brand Management
Elective 6: E-Commerce / Business Ethics and Values
Elective 7: Business Planning and Project Management / Entrepreneurship / Teamwork and Leadership / Entrepreneurship
Elective 8: IT Infrastructure and Service Management / Digital Banking

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Enrolled: 3 students

Duration: 2 Years | Full-time Program